Heron Therapeutics Leverages Dexur App Suite to Increase Velocity in Commercial Operations
Heron Therapeutics, Inc., a commercial-stage biotechnology company utilizes Dexur’s App suite to increase velocity in commercial operations.
Heron’s use of Dexur’s App suite to increase speed and efficiency in operations include:
- Utilized Dexur Forms & Process automation app to move from a manual excel driven collection of bottoms up sales forecasts, surveys and account profiles to an automated approach to reduce errors, increase speed and faster reporting
- Sales and market analytics dashboard to show insights on trends at the account, region and territory level. The sales analytics are further integrated with Bottoms Up sales forecast from other Dexur’s App suite to show actual vs forecast trends and other insights.
- Claims analytics & disease burden apps focusing on hospital specific quality outcomes such as Length of Stay (LOS) helps in better targeting and understanding the opportunity of specific therapies.
“The breadth of Dexur’s App Suite plus the quick customization, implementation and support services have been critical in increasing the velocity of Heron’s commercial operations and supporting our front line reps and commercial operations teams.” said Kourosh Mobini, Sr. Director, Commercial Operations at Heron Therapeutics.